2026-05-20

Wuhan Dexing Weiye Trading Co., Limited Wins “Excellent Food Trading Enterprise” Award

Wuhan Dexing Weiye Trading Co., Limited, a subsidiary of Hong Kong Kaierfen International Co., Limited, recently won the “Excellent Food Trading Enterprise” award at the China Food Trading Industry Conference, in recognition of its outstanding performance in food trading, supply chain management, and customer service. This award is a high recognition of the company’s operational capabilities and industry influence, further enhancing its reputation in the domestic food trading industry.

2026-05-20

Hong Kong Kaierfen International Participates in Global Food Expo to Promote Brand Internationalization

Hong Kong Kaierfen International Co., Limited recently participated in the Global Food Expo held in Hong Kong, showcasing its core rice cracker products, new healthy food series, and other food lines, and conducting in-depth exchanges and cooperation with food enterprises and distributors from around the world. The expo, which is one of the largest and most influential food expositions in the world, attracted more than 1,000 food enterprises from over 50 countries and regions, providing an important platform for Hong Kong Kaierfen International to promote its brand, expand its global network, and enhance its international influence.

2026-05-20

International Launches New Healthy Rice Cracker Series to Meet Consumer Demand for Healthy Food

Hong Kong Kaierfen International Co., Limited, in response to the growing global consumer demand for healthy, low-sugar, and natural food products, recently launched a new series of healthy rice crackers under its core brand, produced by its subsidiary Luoyang Jinqiu Agricultural and Sideline Products Co., Limited. The new series focuses on “natural, healthy, and low-sugar” attributes, using high-quality rice as the main raw material, without adding artificial colors, flavors, or preservatives, and strictly complying with the technical requirements of rice cracker production as specified in the group standard T/HEBQIA XXXX-2023. This launch marks the company’s continuous innovation in product research and development, aiming to meet the diverse needs of consumers and enhance its competitiveness in the global food market.

2026-05-20

Favorable Policies Boost Quality Improvement and Efficiency Upgrade of Rice Cracker Industry

National and local policies continue to support the high-quality development of deep-processed grain products including rice crackers. In 2025, the Ministry of Agriculture and Rural Affairs launched an upgrade plan for high-quality rice deep processing.

2026-05-20

China’s Rice Cracker Market to Exceed 45 Billion Yuan in 2026, Health Trends Drive Industrial Upgrade

China’s rice cracker industry maintains steady growth momentum. According to iiMedia Research, the domestic market size hit 38.5 billion yuan in 2025, a year-on-year increase of 9.2%, and is projected to surpass 45 billion yuan in 2026 with an annual growth rate of around 8.5%.

2026-05-20

New National Food Safety Standards Raise Industry Access Threshold for Rice Crackers

The revised National Food Safety Standard for Puffed Food (GB 17401-2025) was fully implemented in June 2025. It sets new limits for rice crackers: sodium content shall not exceed 400mg per 100g, and trans fatty acids shall be less than 0.3g per 100g.